DIGITAL MARKETER (2-4 Years)

Full Time
India, Pune
Posted 7 months ago

Orion Digital is hiring for a Performance Marketer ( Digital Marketing )/Digital Growth Hacker/ Performance Marketing Specialist
Candidate should have –
Have a data-driven approach to make informed decisions while optimizing campaigns and improving effectiveness in all paid media channels
Managing performance and post-campaign analysis reporting
Working with copywriting for getting creative & promotional assets done/approved
Strategize and own the entire paid marketing strategy to acquire users through multiple paid channels in an optimized manner
Tracking efficiencies of the marketing spend across channels including Facebook
campaigns, Google UAC campaigns, ad networks, and social media campaigns
Be experimental in exploring new channels to drive traffic and acquisition which includes performance marketing through FB/AdWords.
Analyze sales funnel and customer intent.
Measure ROI on online advertising campaigns
Report on marketing KPIs like leads, conversion rates, website traffic, and social media engagements.
Track Email campaign metrics (open, click-through rates, delivery, etc) & email automation sequences
Conduct competitive research and analyze benchmarking data.
Recommend website and campaign optimization.
Research and implement marketing tools to support our promotional projects (automation software, social media scheduling, etc)

Requirement:
• Minimum 1-3 years of work experience is a must in Digital Marketing.
• Expertise in analytics (MS Excel) and working on platforms like Google Analytics, FB Ads manager, etc.
• In-depth understanding of SEM campaign strategies.
• Develop and Strategize Content for Social Media Platforms.
• Develop, implement and manage our social media strategy.
•Define most important social media KPIs.
•Must be able to Create, Manage and oversee social media content.
•Measure the success of every social media campaign.
•Stay up to date with the latest social media best practices and technologies.
•Use social media marketing tools such as Buffer.
•Communicate with industry professionals and influencers via social media to create a strong network.
•Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.
•Good understanding of social media KPIs.

Perks & Benefits:
•Work in a smart and empathetic team environment.
•5 days working week.
•An employee referral bonus will be given.
•Maternity leave is available to all female employees.
•Yearly bonuses are given to the best-performing employees.
•All employees are eligible for marriage perks.
•Flexible Working Shifts.
•Join us and be part of a growing multinational.

Our Values:
• Continuous learning is a must.
• Open dialogue & honest conversations are healthy.
• Making data-driven decisions add value.
• Trust and accountability go hand-in-hand.

NOTE: This is a Full-time Role!
• Location: Pune
• Salary will be based on experience!
Interested candidates can share resume on vikrant.b@oriontechnosoft.com
#hiringnow #digitalmarketing

Job Features

Job CategoryDigital Marketing Specialist

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